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My desk after a few hours of making calls. I have all my contacts logged in my computer, but I still have over 1000 business cards I regularly go through.
Any free moment I have I try to make phone calls to the hundreds of stores I do business with. I call either to sell product or simply to check up on them and let them know that I am thinking of them. Recently I have been on the phone a lot following up with the leads I got at the various tradeshows I have attended recently. Therefore, today I wanted to write a short tip I think all entrepreneurs should take to heart. It is as follows:
Communication is so important. Not to underscore the importance of person to person interaction, we communicate more over the phone than we do in person, therefore, it is so important for you to have excellent telephone manners and react quickly to any complaints or problems you or your company may face.
You or your employees telephone manners have the ability to make or break certain deals, and once you come off bad over the phone it will take much more than a simple phone call to change their opinions about you or your company. Therefore, train your employees well and never underestimate the power of being nice, especially when on the phone.
