Comments on: What Entrepreneurship Has Taught Me About Personal Branding

By: Mark Lewis

Mark Lewis — Wed, 09 Sep 2009 02:10:00 +0000

Doh, I accidentally submitted before I was finished. Finishing from where I left off…

Therefore, some companies and their owners are inseparable if their culture triumphs the marketing strategy of the company.

By: Mark Lewis

Mark Lewis — Wed, 09 Sep 2009 02:06:10 +0000

You offer some truly great insight!

I think there is a time at which entrepreneurs and their companies are distinguishable. Think of the timeline; in the early stages the entrepreneurs voice is strong, but in later stages the company’s voice can prevail. Obviously, the company’s voice has much to do with the marketing strategy but there is also a great deal of cultural influence, intentional or not, imposed by the entrepreneur.

By: Brian

Brian — Mon, 31 Aug 2009 00:00:27 +0000

Thanks Sophie! Yes, I agree – a good business is a reflection of its owners personality and values.

By: Sophie Marston

Sophie Marston — Sun, 30 Aug 2009 13:43:47 +0000

Really great article Brian.

I think that a peron’s company and business is a reflection of them.

By: Brian

Brian — Sat, 22 Aug 2009 19:29:29 +0000

Thanks for stopping by Dan – yes, exactly, if an entrepreneur has a strong personal brand they are much more likely to get investment money, in fact, I have an investor who specifically told me they were investing in me, not my company. The entrepreneurs personal brand is fundamentally important for success in business but all too often ignored by the entrepreneur himself.

By: Dan Schawbel

Dan Schawbel — Sat, 22 Aug 2009 18:21:57 +0000

Brian, great article here about personal branding. Wouldn’t you say that the strong entrepreneur brands can demand more VC money? Wouldn’t it be easier to get press? Wouldn’t it be easier to attract employees to work for your startup?

You nailed it!